Shift Membership Case Studies
While some of Shift’s work was confidential, we are grateful to have received client permission to share the following case studies of projects we completed.
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- Academic and scholarly
- Charity
- Conference research
- Medical and healthcare
- Membership research
- Professional
- Publications and new service development research
- Qualifications and accreditation research
- Regulatory
- Research to inform policy development
- Trade
Qualification review
We conducted qualitative research for a professional organisation and awarding body, who wanted to look into their qualifications, to ensure they were continuing to meet the changing needs of industry professionals.
Professional, Publications and new service development research
Annual membership survey research
Quantitative membership research to gain insights around how to further improve member satisfaction and help with future messaging.
Brand perceptions research
We conducted quantitative research for APM to update their previous brand perceptions study, prior to rebranding, providing survey wave comparison and benchmarking to measure perceptions of the APM brand.
Professional, Research to inform policy development
Mixed-methods community research
We conducted quantitative research and qualitative interviews to explore the EMBO community and support strategic decisions related to future developments and ongoing programmes, policies and activities.
Medical and healthcare, Research to inform policy development
Corporate Partnership Programme research
We conducted qualitative research for APM to find out what Corporate Partners and Affiliates value from the Corporate Partnership Programme to ensure APM’s offering is fresh and relevant, future growth plans are understood and resources are allocated accordingly.
Membership research, Professional
Multi-method competence framework review
Shift undertook a literature review and online focus groups in this consultation for APM, to inform the update of their Competence Framework, a core part of their offer.
Professional, Publications and new service development research
Interviews and usability testing around CPD development
We conducted qualitative research and usability testing with APM's membership, to to understand how members accessed and used their CPD resources, as well as to user-test a potential new CPD area.
Professional, Publications and new service development research
Annual membership survey research
APM commissioned Shift to conduct its third study exploring member and follower perceptions, the overall membership experience and their wider products and services used. We have conducted APM’s membership surveys since 2014.
Higher Technical Qualifications literature review and interviews
The Royal Society of Chemistry (RSC) commissioned Shift to explore the landscape of higher technical and applied qualifications in Chemistry and related subjects in England and Scotland, with a view to shaping the direction of future policy work in this area of education. This research aimed to gather evidence about the needs and challenges faced by the sector and to provide the RSC with useful insight to advocate for the development of technical skills for the chemical sciences.
Academic and scholarly, Qualifications and accreditation research
Scholarly publishing audience and competitor research
The Royal Society of Chemistry needed a better understanding of the value and impact of their academic journal CERP. In-depth interviews, e-survey, competitor analysis and literature review allowed Shift to paint a detailed picture of the publication and the sector.
Academic and scholarly, Publications and new service development research
Mixed-methods membership research
We conducted desk research, an eSurvey and 90 in-depth interviews to help the FSRH develop their understanding of membership activities and use of services.
Medical and healthcare, Membership research
Engagement of young people
A world-leading professional organisation sought to develop an offer to engage young people aged 5-16 with the aim to support, inspire and encourage participation in their sector. As well as needing to find out what specifically would appeal to young people across their target age range, this organisation sought to understand what concerns parents might have about the use of their children’s data and to gauge the level of awareness of their organisation amongst their intended audience.
Professional, Publications and new service development research