Shift Membership Case Studies
While some of Shift’s work was confidential, we are grateful to have received client permission to share the following case studies of projects we completed.
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- Academic and scholarly
- Charity
- Conference research
- Medical and healthcare
- Membership research
- Professional
- Publications and new service development research
- Qualifications and accreditation research
- Regulatory
- Research to inform policy development
- Trade
Experiences and motivations of international doctors
The General Medical Council (GMC) wanted to better understand the experiences and motivations of international doctors who join the UK medical register and either give up their licence to practise or leave the register, without practising as a doctor in the UK.
Medical and healthcare, Regulatory, Research to inform policy development
Exploring the CPD needs of medical professionals
A membership organisation for medical professionals wanted to better understand members’ needs, specifically in relation to their training and CPD offer. They commissioned Shift to research their offer, how this could be made more attractive in future, and how to increase attendance of future events.
Medical and healthcare, Membership research
Public views on the implementation of regulatory reform
The General Medical Council (GMC) wanted to collect qualitative input from the general public on their perception of the GMC’s regulatory reforms. Changes in legislation have seen the passing of the Anaesthesia Associates and Physicians Associates Order, allowing these professionals to be regulated for the first time. Reform of legislation governing other professionals in healthcare will follow.
Medical and healthcare, Regulatory, Research to inform policy development
Member survey
The Royal College of Speech and Language Therapists (RCSLT) wanted support with scoping and delivering a comprehensive survey to their members. The purpose of this survey was for the organisation to gather an understanding of: Membership satisfaction, issues facing members, improvement areas within the membership offer and policy influencing priority areas.
Medical and healthcare, Membership research
Understanding doctors’ decisions to migrate from the UK
The General Medical Council (GMC) commissioned Shift Insight to conduct an in-depth study to understand the decision-making processes of doctors leaving the UK workforce to practise medicine overseas.
Medical and healthcare, Regulatory, Research to inform policy development
Content Strategy
RCNi, the Royal College of Nursing’s learning platform, wanted to conduct research aimed at shaping its content strategy. The objective was to gain insight into the varied needs of its audience, enhancing their overall experience – ultimately to both attract new users and maintain current subscriptions.
Medical and healthcare, Membership research, Qualifications and accreditation research
Corporate strategy and perceptions survey
The General Medical Council commissioned Shift Insight to run their corporate strategy and perceptions survey, which tracks perceptions of seven key audiences, building on research conducted in previous years.
Medical and healthcare, Regulatory, Research to inform policy development
Public perceptions
As part of a larger review, this research aimed to help the GOC better understand patient and public views on its Standards of Practice for Optometrists and Dispensing Opticians, as well as their Standards for Optical Students.
Medical and healthcare, Regulatory, Research to inform policy development
BSR conference
Shift were commissioned to analyse the open codes from a survey which collected feedback around the 2022 British Society for Rheumatology (BSR) conference. The conference was delivered in a hybrid format, having been online the previous year.
Conference research, Medical and healthcare
Membership survey
Society and College of Radiographers commissioned Shift to conduct membership research. This project’s research objectives were: to explore members’ expectations, needs, awareness and satisfaction, as well as threats and challenges to radiographers; and to investigate if current membership fee categories and structures were fit for purpose.
Medical and healthcare, Membership research
Mixed-methods community research
We conducted quantitative research and qualitative interviews to explore the EMBO community and support strategic decisions related to future developments and ongoing programmes, policies and activities.
Medical and healthcare, Research to inform policy development
Mixed-methods membership research
We conducted desk research, an eSurvey and 90 in-depth interviews to help the FSRH develop their understanding of membership activities and use of services.
Medical and healthcare, Membership research