Shift Membership Case Studies

While some of Shift’s work was confidential, we are grateful to have received client permission to share the following case studies of projects we completed.

Congress fieldwork research

The European Cancer Congress (ECCO) attracts a multi-disciplinary audience every year, with 18, 500 delegates attending in 2014. ECCO were looking to conduct research around delegates’ experiences of their 2015 congress, which was held in Vienna in September 2015, with a view to developing and enhancing future congresses. They were interested in approaching this via both quantitative and qualitative research methods in order to gain a variety of perspectives on the delegate experience.

Conference research, Medical and healthcare

Field research

The ESC represents 68,000 cardiology professionals and runs the largest Cardiology congress in the world, with over 35000 delegates attending from 112 countries worldwide. With CME requirements and funding regulations all changing the way in which medical professionals engage with their professional societies, the ESC wanted to ensure that they were well placed to meet the needs of their members and delegates by better understanding their drivers to attend and satisfaction with the event.

Conference research, Medical and healthcare